Thursday 27 January 2011

Evaluation Task Two: How effective is the combination of your main product and ancillary tasks?

I believe that the combinition of our main product ( 5 minute film) and the ancillary product is effective in terms of meeting conventional themes and effective in the way that it appeals to its target audience. In creating the main product, it was quite challenging but conducting different research into post modernism and our target audience it allowed us to see what will draw the audience in. The ancillary task had different vibrant colors and was effective because it easily attracted peoples attention therefore showing signs of its effectiveness. The post modern twist with different heads combined within the laptop screen, with somebody elses body proved to be effective because from our feedback from the audience one person said " That appealed to me straight away, it is nothing like what I have seen before...". 

As you can not see one specific person within the laptop screen it makes it very hard to know who the person is and what the product is about. Coming back to the point about not knowing who the person is because you can not see one specific face within the ancillary product, this interlinks with the film title 'Who Am I?'. The person does not know who they are so, the audience can not tell who the person is. This can be effective in a way that the audience reflects and questions whether they know who they are and what they are about. 

The laptop screen makes it effective because different technology such as computers, mobile phones, game consoles etc has had great impact upon our target audience. Youth have become so dependent upon technology that maybe it could be said this is who they are. Different news reports suggest that media is influencing youth especially game consoles. David Buckingham states "conversations about the programme were.. part of a broader process of social interaction... Many of the children took pleasure in imitation and exaggerating the behavior of characters". This suggests that youth who consume the media exaggerate behavior to an extent that is worrying to older generation and to society as a whole. Youth are not meant to initiate the behavior but learn that it is wrong!

The main product deems to be effective because we have had great reaction back from different people saying that the way we have portrayed it is realistic and the creativity of it shows that we have thought about what message we want to portray. Having posted my film on my facebook page, we have mainly had comments that shows our film in a good light. 85% of people said that both products are excellent and would want to see the film but 15% of people said they thought the product was good, however if the film was longer maybe they would consider.

Having looked at both products I believe both are effective and appeal to the target audience. I would have done things differently and made the storyline more clear but it is a learning process and if there is a next time I would know what I would do to make it better!


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